Starter
$399/ mo
One practice area on Reddit. Solo or small firm testing a new lead channel.
- 1 case type · 1 subreddit
- Reddit source
- Slack + Signal Desk delivery
- Compliance gate + audit log
- 7-day free trial
/ pricing
Monthly · flat-rate · per firm.
Pick the plan that matches your practice areas and the sources you want active. No per-lead fees. No annual lock-ins. 7-day free trial — cancel before day 7 and your card never gets charged.
Growth
$599/ mo
Multiple practice areas across Reddit, X, Quora, and Avvo. For firms building a consistent multi-source pipeline.
- 3 case types · 3 subreddits
- Reddit + X + Quora + Avvo
- Three drafts per signal
- Tone & template customisation
- Priority support
- 7-day free trial
Partner
$799/ mo
Full pipeline across every active source — and every source we ship next, included.
- Unlimited case types & subreddits
- All current sources + every new one we ship
- Custom system prompt per case type
- Dedicated onboarding
- 7-day free trial
All self-serve plans include a 7-day free trial. Cancel before day 7 and we won't charge your card. Enterprise pricing set per firm after a demo call.
/ source coverage by plan
Which sources you get on each plan.
New sources land continuously. Partner-tier firms get every new source automatically the day it goes live, included in the base price.
| Source | Starter | Growth | Partner |
|---|---|---|---|
| X (formerly Twitter) | — | ||
| Quora | — | ||
| Avvo Q&A | — | ||
| + every source we ship next | — | partial — at our discretion |
How does this compare to Avvo profile leads or Google Ads?
Most legal lead sources resell each lead to 3–5 firms in the same market. Avvo profile leads, Lawyer.com, and Martindale average $300–$800 per shared lead. Google Ads clicks cost $50–$300 each and most don't convert.
LexAlert delivers exclusive signals across Reddit, X, Quora, and Avvo Q&A. At our Partner tier ($799/mo) you'll typically see 30–80 qualified signals a month — that's $10–$25 per exclusive lead, vs. $300+ shared. Higher conversion, lower cost, no auction.
/ common questions
Pricing & plans, answered.
Isn't this just Reddit monitoring with extra steps?
No — Reddit, X, Quora, and Avvo are all live in production today, and we ship new sources on a rolling cadence. The architecture is multi-source by design: every Watcher emits into the same Classifier, Drafter, and compliance Gate. When we add Nextdoor, LinkedIn, or a new legal forum, your firm's tone settings, case-type filters, and compliance rules apply automatically the day it goes live. Most competitors are single-source by design and can't follow without rebuilding their whole product.
Is this even compliant with bar advertising rules?
That's the question we built the whole system around. Every draft passes a deterministic Python compliance gate — no LLM — that enforces your jurisdiction's solicitation window, prohibited phrases, daily caps per source, and a hard 200-word cap. Nothing auto-posts. Every action is logged immutably with attorney, timestamp, source, and post ID. We can hand the audit log to your malpractice carrier or to a bar investigator.
How is this different from buying directory leads?
Directory leads (Avvo profile leads, Martindale, FindLaw) sell the same contact to 3–5 firms simultaneously. Every LexAlert signal goes to one firm only — yours. You see it minutes after it was posted, not hours after it was indexed. And the prospect is still describing the problem in their own words, which is much higher intent than "I clicked a directory link to compare attorneys." Plus directories give you one channel; we give you the network.
Do you auto-post? I don't want that.
Default is review-queue only on every source. Auto-posting is opt-in, requires explicit acknowledgment, and is post-legal-review on our side. In the POC and beta we don't even offer it — every draft is reviewed by an attorney before it leaves your queue.
What's the actual cost per signed client?
It depends on your practice area, your sources, and your conversion rate from signal to consult to retained client. Our beta firms are seeing $80–$220 per signed client in PI and family. Google Ads in the same markets is $1,200–$3,800. We walk through your specific numbers on the demo with real signals from your jurisdiction across whichever sources we have live in your market.
Let's talk numbers.
Book a 30-minute call. We'll show you real signals from your practice area across every active source and tell you exactly what it costs.
Book a demo